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Optimized Headings

When search engines analyze our pages, besides analyzing the content in terms of quality, uniqueness and relevance; they do not see all the text in the same way. They are able to discern what more relevant elements are through the HTML formatting tags.   This means that if we want a part of the text…

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Alt Codes

Images are invisible to search engines, unless they are assigned an Alt code. This is used to add a description of the image that becomes visible when the user cannot see the image or if the image is not loaded properly for some reason.

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Domains and Duplicate Content

The fact that the website appears with www. or without www can sometimes cause content to be considered as duplicate content by Google or other search engines, as if they were two different websites.

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W3 Total Cache

W3 Total Cache is a free WordPress plugin that will allow us various functionalities related to optimization of the load time of the website. The main features include:   Cache pages Function minification (CSS, JS, feed and html). Cache database Object Cache Browser Cache Integration of CDN (Content delivery network) Monitoring functions   Most of…

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